Typoems – 1977

An excellent find by Andy in his archives of Preston-past, this beautiful little book (and the tutors behind it) gave genesis to the typography projects we run today. Each example elegantly demonstrates the two pillars of Preston design: ideas and craft. The brief was to extract maximum meaning with limited means.

At first glance, you’d assume it to be a contemporary publication; either due to it being ahead of its time, or indeed timeless in its design. The last slide details the table of contents and the student designers included, note a young John Rushworth.

Cover

Inside cover

Winter

Movement | Escape

Flow | Ego

Conversation | Reproduction

Guilt | Birth

Cows | Sharp

Slice | Death

Corpse | Love

Affection | Truency

Digestion | Security

Gravity | Zipper

Porridge | End

Tiers | Weight

Lift | Friction

Claustrophobia | Impact

Contents