Amazon Fresh - D&AD 2017

Here we feature Amy Wooding’s D&AD shortlisted entry from 2017 which was in response to the Amazon Fresh brief. Highly commended.

 Basic premise

Basic premise

 Landing Page

Landing Page

 Examples of wordplay & image

Examples of wordplay & image

 Traditional billboard advertisement

Traditional billboard advertisement

 Digital Adshells

Digital Adshells

 Underground advertisements

Underground advertisements

 Delivery vans

Delivery vans

 Bags

Bags

 Feedback cards

Feedback cards

 Amazon cookbook

Amazon cookbook

Click to play film

A very professional well crafted and logical solution demonstrated across a range of touchpoints. A classic example of word & image working effectively to communicate the core offering of Amazon Fresh within the capitol.