A nice concept for an app from second year Dom D for his current branding project.
Found on Design Week by Pete, Grooveschool is a super simple, playful and beautifully crafted identity. Created by Manchester agency Mark Studio, it shows how typography can be used to portray an idea (in this case mimicking volume faders. Well worth a look for anyone working through a branding project currently…
Here we feature Harriet Richardsons commended D&AD entry for the Arjo Wiggins paper brief 2017.
'Samples' by Sony is a revolutionary way of creating new experimental sounds like never before, combining the tactile medium of paper with digital sound technology. 'Samples' allows both music artists and Sony customers to turn paper samples into audio samples, whilst also exploring the unique and beautiful medium of paper.
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A great example of a project built upon a clever verbal connection which combines both the digital and physical to create a unique concept.- Paper Samples & Music Samples or BPM meets GSM.
Here we feature Louis Hancock & James Clarke’s D&AD entry from 2018.
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A strong and simple connection between a bats natural senses and the Bacardi brand bought to life with some great connected thinking. Deserved to get further than it did in the competition?
Here we feature Jessie Frogertt’s ‘Hand Made’ project from 2014. The brief was to brand and promote a new contemporary craft fair selling bespoke handcrafted wares.
Selection of Jessie’s research - Transition 1
Selection of Jessie’s research - Transition 2
Great example of a well thought through branding project. Nice diagonal device, coupled with strong colour palette and stylish photography. All underpinned by excellent research & development.
Here we feature the D&AD nominated work of Jessie Forgertt & Sam Wilkinson from 2014. The brief was to reposition the Bodyshop by creating a new visual language. Jessie & Sam’s solution is based around the five senses of look, sound, feel, taste and smell.
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A great solution and a great example of teamwork. The core concept of the 5 senses is appropriate and well thought through. The styling of the whole re-brand, from the typography and colour selection, through to the photographic treatment is what made this project stand out to the D&AD judges. Also the ethical stance of the Body Shop is echoed cleverly through the sound sense with the Gay rights campaign idea.
Here we feature another of Dan Horsfall’s final year projects from 2016. This project was in response to Glorious Creative’s industry brief: take an existing brand and imagine how it would approach its branding as a sponsor of a professional cycling team.
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Limited edition ELITE brand packaging
Stylish, simple well thought through branding exercise. Comprehensive and motivational brand partnership.
Here we feature Dan Horsfall’s Branding for Bradford. His branding concept was based on Bradford’s cotton industry & heritage.
A good solid example of Branding a location based around one well researched historic connection.
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A great piece of work, timeless and a well deserved winner by Harry Burgess & Kristian Shepherd.
Here we feature our second Tribal Ale solution by Heidi Woodhead. Heidi chose New Zealand and Maori culture as her inspiration, creating a strong, bold and distinctive range of craft ales.
A great example of how to roll out an identity across a broad range of touch points. All based on well crafted and well informed visual research.