Tower of London – Christmas Crackers

Here we feature a Year 1 project by Pete Morgan and Joey Cheetham. The renown Year 1 Christmas cracker project often serves up some great ideas. In this case, the crackers were designed for the Tower of London giftshop; and having been sharpened up in Year 2 bootcamp and then re-photographed, they have recently been accepted into Packaging of the World. Congratulations!

In Pete and Joey’s words:

This project is a set of Christmas crackers for the tower of London, using the theme of beheading as the main vehicle. The front of the box features a belly band bearing the line “Treason’s Greetings,” which, once removed, reveals an etching of Traitors’ Gate, the original entrance to the Tower. Opening the gate unveils six historical figures, all executed at the Tower, alongside the copy line, “Don’t lose your head this Christmas.” This cleverly connects to the cracker itself: when pulled, the head detaches, a nod to the method of execution.

A rich touchpoints are used throughout, serving as a dual reference to the festive season and the darker history of bloodshed associated with the Tower, reinforcing the concept’s tonal contrast.

Inside, the cracker contains a wearable, ornate crown inspired by Tudor design. The reverse of the box features a cut-out executioner’s mask, adding a playful touch to the festivities perfect for wearing while slicing the Christmas pudding.

filter*

A branding and packaging project created by Sophie Robinson, in response to a brief written by LOVE to create a new sun care range targeted at Gen Z.

Packaging

The graphic design first years have finished their second semester packaging project.

A new take on the brief itself involved taking a closer look at the world of cereal packaging, and creatively design a box of cereal on behalf of a given client, event or audience.

The student could choose the most appropriate cereal (cold or hot) for their client. The solution could be achieved through three-dimensional design, surface graphics or a combination of both.


airbnb – Copos [translated from ‘flake’ in spanish’]


Queen’s platinum jubilee


Warburtons


sunday times


Warburton’s


airbnb


pet rodent owners


pride


winter olympic games


The sunday times


glastonbury festival

One week project: Christmas

Here we feature a new brief for the Christmas project. It asked our first year designers to make a connection between their given client and Christmas crackers. A well known table decoration at Christmas time here in the UK that are just the type of Christmas merchandise the clients chosen would sell to help raise funds.

As a foundation in 3D thinking and packaging, the final crit (in conjunction with the use of the large format printer) delivered a pleasing range of ideas and connections; some of which are below.


London Transport Museum


The Design Museum


the comedy store


kew gardens


National History Museum


RNLI


The Design Museum


Guinness Storehouse