A nice concept for an app from second year Dom D for his current branding project.
From the archive. An elegant design for the cover of Little Women.
Here we feature a selection of past examples of our 2nd year brand extension brief. We have just briefed the project into this years current 2nd years and are looking forward to some more creative responses.
Year 2 Graphics were briefed to design the branding for a restaurant, café or street food stall. The students were all given different countries to research and find a unique selling point or type of food specific to the country.
As well as an identity and appropriate application of the branding, they also visualized the layout and navigation of a website.
The concept was ‘Slow Food, Fast’ for a French snail café.
A play on words for ‘The Wurst’ German sausage stall.
The concept for a Bang’ladesh street food restaurant. This was also changed to Bang’ladash for takeaway food.
Second year Graphics students have marked the 30th anniversary of the Young British Artists (YBAs or BritArt) by designing the layout for a digital magazine.
This project required researching well known Brit artists such as Damien Hirst, Tracey Emin, the Chapman Brothers as well as lesser known artists in this Contemporary Art movement.
The brief was to design an article for ‘Design Week’ iPad magazine replacing the former printed magazine.
The students had to design the layout of type and image for the front cover, introduction page and a five-page article on their designated artist.
The aim of the project was to visually communicate the UX, navigation, interactivity and moving image regions on the pages.
The project will be developed later in semester 2 with digital presentations in After Effects to demonstrate the movement and interactivity.
Year 2 Graphic Design student Dominic Parsons, is a prize-winner in the Creative Conscience Awards. His project is about computer hacking ‘Type for Change’.
The project ‘Type for Change’ visually communicates the achievements of the online activist community highlighting the true power for change we all have at our fingertips. ‘Type for Change’ is a composite typeface that has been designed to represent this world-wide community. It has been created by sourcing and compiling different keys, taken from both PC and Apple keyboards from all regions and nations across the globe where online activism has become an important tool for change.
Jonathan Mount a second year Graphic Design student has won a YCN Design Award Commendation in the Fedrigoni Paper category. The competition brief was to design a highly coveted Christmas gift for Fedrigoni using their Constellation range of paper. His entry ‘Standles’ features a range of candle stands engineered from the paper range, based on the three festive gifts of gold, frankincense and myrrh.
A live brief run by Coley Porter Bell, a top London branding agency visited the graphics course to deliver the ‘RAF Active’ project. The brief was to create an identity and visual language for the new RAF Active campaign and bring it to life through inspiring and exciting applications, eg. social media platforms, posters and apps.
The prize was a placement at CPB and prize money.
Year 2 BA(Hons) Graphic Design students, Lucy Child, Huzaifa Sidat, Brandon Thomas were nominated and went to the London based agency to present their projects.
It was a great opportunity for the students to work on a real life brief and have the experience of visiting a design agency and present their work to industry.