Design Unseen

Branding for a series of exhibitions celebrating the design of everyday objects, by Sara Esat.

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research & development

Flag Designs

Here we feature another D&AD winning entry from 2006 by Jenney Sutton. The brief was to imagine a new set of designs for the iconic flags that adorn the outside of Coutts Bank - 440 The Strand London.

3 designs based on bank notes

Flag Design 1

Explanation

Flag Design 2

Flag Design 3

Haunted House

Here we feature recent graduate Dave Shorrock’s Halloween inspired Habito 'Demon Cleansing Ritual' kit feature in The Drum

The concept was created by recent graduate David Shorrock, after he pitched via You Can Now’s network of universities, colleges and art and design schools, as part of Habito’s Halloween challenge.

The brief asked graduates to come up with a creative concept that would be bold, clever and bring Habito’s mission (to save people from mortgage hell) to life.

Inspired by research that showed that 55% of people in the UK would be put off buying a property if they thought it was haunted, Shorrock created Habito’s eight-step home exorcism ritual to banish any ghouls back to the other side this Halloween.

Insight

Word mark

Cleansing Kit

Instructions

Detail

Mailer

Ambient - Vue cinema hook up

Nice work Dave, a great fun appropriate idea well crafted!

Science Festival - Industry Briefs - 2020

Here we feature a solution to the recent industry brief set by Ric Bixter of The Chase Manchester

Colour & Type toolkit

Development

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Outdoor - Posters

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Lanyards

Tote Bags

Way finding Signage

Edit Brand Studios - Industry Brief - 2020

Here we feature a couple of final year response to recent the industry set brief by Edit Brand studios

Wordmark

Language

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Typeface & colours

Photography style & feel

Turn the now over to reveal the here

Post cards

Post card slip case

Stationary & keys

Toiletries

Menues

Editorial Advertisements

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Simply Scan

The thinking - Sketch book

The rational

Words, copy & Language

Type Style reference

Odd image style reference

Preferred type styling

The word mark

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Odd outdoor advertising

Tour Guide Lanyards

Merchandise

Mobile

The Male Pill - Industry Briefs - 2020

Here we feature Emma Barber’s solution to the recent industry brief set by Chris Mason .

The back story

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The brand mark

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The Language & tone of voice

Copywriting

Alternative copy styling

Assets - Shapes and photography styles

The outer packaging & content designs

The pill packaging

Outdoor - Posters

Print - Brochure

Digital - Mobile look & feel

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App designs

A very strong, well thought through and deceptively simple design solution to what was a sensitive and challenging subject and brief.

A RUM DO! - Industry Briefs - 2020

Here we feature a selection of final year students response to the recent industry brief set by Brandon Manchester. Brief - Create a fresh new rum brand.

Wordmark

Rational

Packaging

Brand Values

Unwrap the Party

Instagram - look & feel

Social Media Stickers

Promotional Domino Set

Sharing Bar Mats

Outdoor - Posters

Brand Name

Rational

Target audience

Copy

In the round

Detail

Brand Toolkit 1 - Symbols

Brand Toolkit 2 - Colour & Typography

Brand Toolkit 3 - Illustration

Outdoor - Posters

Splash screen

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Setting the scene

The Story

The Mark Explained

The Bottle

Posters

Print

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The Brand Story

The Seal of Dijiao

The Mark

The Adaptation

The Typeface

Bamboo Print

Colour ways

Outer Packaging

Opening and reveal

The Bottles

Hand made paper wrap around

Print Advertisement - Newspaper

Instagram Look & Feel

Launch event invite concept

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The back story

Symbol Logotype

Wordmark

Detail

The reference

Outer wrap

The Seal Detail

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Brand Story

Brand wordmark

Brand Story & Background

Typeface rational

Type effect rational

Bottle design

Asset - Contour lines

Contour line tissue wrap

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Some excellent work and benchmarks for years 1 & 2 to analyse, absorb and ultimately learn from. Nice!

10 Years After

Here we feature a reflective post on the building of the stone circle that adorns the frontage of the Victoria Arts Building on the Preston Campus. Initially conceived and realised just over a decade ago, we thought it timely to post a short filmed retrospective.

Original sketches of the typography that sits on the top of the circle.

Please click on the image above - 30 minute film ‘the making of’

Flow – Martial Arts Festival

As ever, we are constantly reviewing the archives and adding projects.

Matt Kovacs produced the following brand for his Honours project. The brief he set himself was to create a brand for a martial arts festival, and change the public’s perception of what the martial arts really are. Society has a negative opinion of martial arts, believing it is a purely physical pursuit, whereas the mind plays a much bigger role than expected.

Design Classics No.1 in a series of...

Here we feature the first in a series of short tutor lead talks looking at design classics and the thinking behind their conception. This particular short film looks at a typographic solution to an identity and how typography, in the right designer’s hands, can communicate a complex concept in a simple yet sophisticated manor.

Agency - Williams & Phoa - 1988